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    Club news: AA UK launches national ‘Think Bikes!’ campaign

    13 March 2014

    Dramatic new figures show that nine out of ten drivers (93%) admit it is sometimes hard to see cyclists while driving and more than half (55%) are often ‘surprised when a cyclist appears from nowhere’.

    These are the results of an AA-Populus poll of 17,629 drivers*. A previous AA-Populus poll** showed 85 per cent of drivers think motorcyclists are sometimes hard to see and more than half (57%) are often ‘surprised when a motorcycle appears from nowhere’.

    As a result of these findings the AA and the AA Charitable Trust have got together, with support from British Cycling and The Motorcycle Industry Association, to launch a national ‘Think Bikes!’ awareness campaign.


    Visit campaign website