AA - Ireland
The AA in Ireland currently has in excess of 400,000 customers and employs 300 people. AA Rescue is Ireland's premier roadside assistance product and uniquely in Ireland, over 80% of breakdowns are handled by our own patrols. Last year we attended to over 100,000 rescue situations.
To devote on an ongoing basis at least one page per issue of our member's magazine to road safety. Our magazine is posted directly to 120,000 Irish motorists three times per year.
The AA also provides broadcast traffic reports on all Irish national radio stations through the AA Roadwatch service, reaching over 90 per cent of the driving public each day. The AA will use this medium to carry road safety messages where appropriate.