Club news: ACI brings back the iconic magazine L’Automobile in an online version
Publication date: 31 May 2016
The Automobile Club of Italy brings back 'L’Automobile', the iconic magazine about Italian motoring, more than hundred years after its first edition. As of April 5, the magazine’s online version can be found on the Club’s website.
The move has been strongly supported by ACI President Angelo Sticchi Damiani and is part of a wider strategy for a revision of the Club’s communications strategy. The launch of the magazine represents the first step in a three-phased publishing project, that will include a monthly digital version, to be implemented in autumn, along with a printed edition that will both be sent directly to ACI members and sold in the main newsstands of the country.
L’Automobile was first published more than one hundred years ago, in 1898, and prides itself on being the first publication of its kind in Italy. The new online version of this historical magazine focuses on flexibility and a range of topics.
L’Automobile sets out to explore the motoring world from the viewpoint of the everyday car user. This means focusing on the new needs in terms of mobility, road safety, environment and technology, without leaving out the motor sport aspect, which is beloved by the Italian public.
“We are pleased and proud that L’Automobile is back in a brand new and enriched edition.” said ACI President Angelo Sticchi Damiani commenting on this new ACI-branded initiative. “It is a modern product and everyone can enjoy the digital edition, especially young people.”, he added. “L’Automobile revives the passion for cars, with its to-be-collected copies full of unpublished documents and images from our historical archive”.
The new online magazine L’Automobile is available at www.automobile.aci.it